PACHA – PRESS RELEASE
This week legendary Ibiza club Pacha is teaming up with Argonon and digital
broadcaster Videojuicer to allow online viewers behind the super clubʼs doors
for the last week of the summer season. This will be the first ever Pacha
digital event, with exclusivity, access, real-time conversation and the music
that defined the 2011 season.
Using state of the art HD video technology, embeddable video players will
grant online users access to the live streams of the events, exclusive
interviews with the artists and retrospective footage of this season. You can
expect interviews and music from some of the biggest dance acts in the world
including the likes of Swedish House Mafia, Afrojack and David Guetta. On
demand footage of the nights will also be recorded and distributed following
the weekʼs events. There is a separate embeddable video for each day of the
week, which are all available to you to be placed on sites and blogs now.
Pacha will become the first club in the world to join Facebookʼs entertainment
revolution with the launch of its cutting edge entertainment player offering a
pioneering live and interactive video channel that will give users the
opportunity to watch and interact with all of the content on offer directly from
within the site through Pacha TV on Facebook. The Facebook app will
give access to a raft of bespoke videos for music fans across the globe and
exclusive films direct from the world’s most glamorous club night.
Remedy Productions, part of the Argonon group and producers of a raft of
music and talent based content for UK and international broadcasters
including MTV and Channel 4, will be producing high quality, cutting edge
content for the site. Cameras will be installed at Pacha on the terrace,
Mambos and Lios during the closing parties allowing online fans the chance to
ask questions to each nightʼs DJs in real-time via twitter, facebook and the
web. In between interviews, they will be showing exclusive footage capturing
just some of the highlights of the 2011 season.
Pacha have also granted the cameras exclusive access to the VIP room
during the Pacha DJ awards on Tuesday 27th September, which will be
covered via live stream featuring interviews from a whole host of the artists at
the show. With a stellar lineup of nominees that includes David Guetta,
Deadmau5, Eric Prydz, Armin van Buuren, Benni Benassi, Annie Mac and
Chase & Status to name a few, this is guaranteed to make for exciting
viewing. You can still the full list of categories and nominees over at
DJ Awards.
